/* Citrus Med — citrus-med.ru · единые стили всех страниц */
@font-face{font-family:'Unbounded';font-style:normal;font-display:swap;font-weight:200 900;src:url(/assets/fonts/unbounded-cyrillic.woff2) format('woff2');unicode-range:U+0301,U+0400-045F,U+0490-0491,U+04B0-04B1,U+2116}
@font-face{font-family:'Unbounded';font-style:normal;font-display:swap;font-weight:200 900;src:url(/assets/fonts/unbounded-latin.woff2) format('woff2');unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}
@font-face{font-family:'Onest';font-style:normal;font-display:swap;font-weight:100 900;src:url(/assets/fonts/onest-cyrillic.woff2) format('woff2');unicode-range:U+0301,U+0400-045F,U+0490-0491,U+04B0-04B1,U+2116}
@font-face{font-family:'Onest';font-style:normal;font-display:swap;font-weight:100 900;src:url(/assets/fonts/onest-latin.woff2) format('woff2');unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}

*,*::before,*::after{box-sizing:border-box;margin:0;padding:0}
:root{
  --or:#FF7A00;--or2:#FF9A30;--or-d:#C25A00;
  --dk:#181818;--dk2:#232323;--dk3:#1e1e1e;
  --lt:#F8F6F2;--lt2:#EEEBE4;--lt3:#E4E0D7;--wh:#FFFFFF;
  --mu:#77706A;--mu2:#5A5650;
  --ok:#1a7a3a;--err:#c62828;
  --r:20px;--r-s:12px;
  --pad:64px;--maxw:1320px;
  --hdr:72px;
  --ff-h:'Unbounded',system-ui,sans-serif;
  --ff:'Onest',system-ui,-apple-system,'Segoe UI',Roboto,sans-serif;
}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%;scroll-padding-top:calc(var(--hdr) + 16px)}
body{font-family:var(--ff);background:var(--lt);color:var(--dk);overflow-x:hidden;line-height:1.6;font-size:16px;-webkit-font-smoothing:antialiased}
img,svg,video{display:block;max-width:100%;height:auto}
a{color:inherit}
button,input,select,textarea{font:inherit;color:inherit}
:focus-visible{outline:2px solid var(--or);outline-offset:3px;border-radius:4px}
[hidden]{display:none!important}
.sr-only{position:absolute!important;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0}
.skip{position:absolute;left:12px;top:-60px;z-index:999;background:var(--or);color:#fff;padding:10px 16px;border-radius:10px;text-decoration:none;font-weight:700}
.skip:focus{top:12px}
.ico{width:1em;height:1em;flex-shrink:0;stroke:currentColor;fill:none;stroke-width:2;stroke-linecap:round;stroke-linejoin:round}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 var(--pad)}

/* ── HEADER ── */
.hdr{position:fixed;top:0;left:0;right:0;z-index:200;height:var(--hdr);background:rgba(248,246,242,.94);backdrop-filter:blur(16px);-webkit-backdrop-filter:blur(16px);border-bottom:1px solid rgba(0,0,0,.07)}
.hdr-in{height:100%;display:flex;align-items:center;justify-content:space-between;gap:24px;max-width:calc(var(--maxw) + 0px);margin:0 auto;padding:0 var(--pad)}
.logo{font-family:var(--ff-h);font-size:20px;font-weight:900;color:var(--dk);text-decoration:none;letter-spacing:-.5px;display:flex;align-items:center;gap:8px;white-space:nowrap}
.logo-mark{width:30px;height:30px;border-radius:8px;flex-shrink:0}
.logo{gap:10px}
@keyframes pulse{0%,100%{transform:scale(1);opacity:1}50%{transform:scale(1.5);opacity:.6}}
.nav{display:flex;align-items:center;gap:30px;list-style:none}
.nav>li{position:relative}
.nav a,.nav button{font-size:12px;font-weight:600;letter-spacing:.06em;text-transform:uppercase;color:var(--mu2);text-decoration:none;transition:color .2s;background:none;border:0;cursor:pointer;display:flex;align-items:center;gap:6px;padding:8px 0}
.nav a:hover,.nav button:hover,.nav a[aria-current=page]{color:var(--or)}
.nav .ico{font-size:14px;transition:transform .2s}
.dd{position:absolute;top:100%;left:-24px;width:560px;background:var(--wh);border:1px solid rgba(0,0,0,.07);border-radius:18px;box-shadow:0 24px 60px rgba(0,0,0,.12);padding:14px;display:grid;grid-template-columns:1fr 1fr;gap:4px;opacity:0;visibility:hidden;transform:translateY(8px);transition:all .2s}
.nav li:hover .dd,.nav li:focus-within .dd,.nav li.open .dd{opacity:1;visibility:visible;transform:none}
.nav li:hover>button .ico,.nav li.open>button .ico{transform:rotate(180deg)}
.dd a{display:flex;gap:12px;align-items:flex-start;padding:12px;border-radius:12px;text-transform:none;letter-spacing:0;font-size:14px;color:var(--dk);font-weight:600}
.dd a:hover{background:var(--lt);color:var(--dk)}
.dd a .ico{font-size:20px;color:var(--or);margin-top:2px}
.dd small{display:block;font-weight:400;color:var(--mu);font-size:12px;line-height:1.4;margin-top:2px}
.dd .dd-all{grid-column:1/-1;justify-content:center;background:var(--lt);color:var(--or);font-size:13px}
.hdr-r{display:flex;align-items:center;gap:18px}
.hdr-ph{font-weight:700;font-size:14px;text-decoration:none;white-space:nowrap}
.hdr-ph:hover{color:var(--or)}
.nav-cta{background:var(--or);color:#fff;padding:11px 24px;border-radius:40px;font-size:12px;font-weight:700;letter-spacing:.04em;text-transform:uppercase;text-decoration:none;transition:all .25s;white-space:nowrap}
.nav-cta:hover{background:var(--dk);transform:translateY(-1px)}
.burger{display:none;width:44px;height:44px;border:0;background:none;cursor:pointer;flex-direction:column;justify-content:center;align-items:center;gap:5px}
.burger span{width:24px;height:2px;background:var(--dk);border-radius:2px;transition:all .3s}
.mob{position:fixed;inset:0;background:var(--dk);z-index:300;display:flex;flex-direction:column;padding:24px 24px 32px;overflow-y:auto;opacity:0;visibility:hidden;transition:opacity .25s}
.mob.open{opacity:1;visibility:visible}
.mob-top{display:flex;justify-content:space-between;align-items:center;margin-bottom:28px}
.mob-top .logo{color:#fff}
.mob-x{width:44px;height:44px;border:0;background:rgba(255,255,255,.08);border-radius:50%;color:#fff;font-size:22px;cursor:pointer;display:flex;align-items:center;justify-content:center}
.mob nav a{display:block;font-family:var(--ff-h);font-size:22px;font-weight:700;color:#fff;text-decoration:none;padding:10px 0}
.mob nav a:hover{color:var(--or)}
.mob-sub{display:grid;gap:2px;margin:4px 0 12px;padding-left:2px}
.mob-sub a{font-family:var(--ff)!important;font-size:15px!important;font-weight:500!important;color:rgba(255,255,255,.65)!important;padding:6px 0!important}
.mob-contacts{margin-top:auto;padding-top:28px;border-top:1px solid rgba(255,255,255,.1);display:grid;gap:10px}
.mob-contacts a{color:#fff;text-decoration:none;display:flex;gap:10px;align-items:center;font-size:15px}
.mob-contacts .ico{color:var(--or)}
body.lock{overflow:hidden}

/* ── BUTTONS / CHIPS ── */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;padding:16px 34px;border-radius:50px;font-size:14px;font-weight:700;letter-spacing:.02em;text-decoration:none;transition:all .25s;border:0;cursor:pointer;line-height:1.2}
.btn-or{background:var(--or);color:#fff}
.btn-or:hover{background:var(--or2);transform:translateY(-2px);box-shadow:0 12px 32px rgba(255,122,0,.35)}
.btn-dk{background:var(--dk);color:#fff}
.btn-dk:hover{background:var(--or)}
.btn-ln{background:transparent;color:var(--dk);border:1.5px solid rgba(0,0,0,.15)}
.btn-ln:hover{border-color:var(--or);color:var(--or)}
.on-dk .btn-ln{color:#fff;border-color:rgba(255,255,255,.25)}
.on-dk .btn-ln:hover{border-color:var(--or);color:var(--or)}
.btn-gh{color:rgba(255,255,255,.75);font-size:14px;font-weight:500;text-decoration:none;display:inline-flex;align-items:center;gap:10px;transition:all .2s}
.btn-gh:hover{color:#fff;gap:14px}
.btn-gh-arr{width:38px;height:38px;border-radius:50%;border:1.5px solid rgba(255,255,255,.25);display:flex;align-items:center;justify-content:center;font-size:16px}
.chip{display:inline-flex;align-items:center;gap:6px;padding:6px 14px;background:var(--lt2);border-radius:20px;font-size:11px;font-weight:700;color:var(--mu2);text-transform:uppercase;letter-spacing:.05em;text-decoration:none;transition:all .2s;white-space:nowrap}
a.chip:hover{background:var(--or);color:#fff}
.on-dk .chip{background:rgba(255,255,255,.08);color:rgba(255,255,255,.75)}
.chips{display:flex;flex-wrap:wrap;gap:8px}

/* ── SECTIONS ── */
.sec{padding:100px 0}
.sec-sm{padding:72px 0}
.bg-lt{background:var(--lt)}.bg-lt2{background:var(--lt2)}.bg-dk{background:var(--dk);color:#fff}.bg-wh{background:var(--wh)}
.s-lbl{font-size:11px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--or);margin-bottom:16px;display:flex;align-items:center;gap:10px}
.s-lbl::before{content:'';width:18px;height:2px;background:var(--or)}
.s-ttl{font-family:var(--ff-h);font-size:clamp(28px,3vw,46px);font-weight:900;line-height:1.1;letter-spacing:-1px}
.s-sub{font-size:17px;color:var(--mu);line-height:1.75;max-width:620px;margin-top:18px}
.bg-dk .s-sub{color:rgba(255,255,255,.55)}
.s-hdr{margin-bottom:56px}
.s-hdr-row{display:flex;justify-content:space-between;align-items:flex-end;gap:24px;flex-wrap:wrap}

/* ── HERO (home) ── */
.hero{min-height:100svh;background:var(--dk);position:relative;overflow:hidden;display:flex;align-items:center;padding:calc(var(--hdr) + 56px) 0 80px;color:#fff}
.hero .wrap{width:100%;position:relative}
.glow{position:absolute;border-radius:50%;background:radial-gradient(circle,rgba(255,122,0,.18) 0%,transparent 70%);pointer-events:none}
.glow.c1{width:700px;height:700px;top:-150px;right:-100px}
.glow.c2{width:400px;height:400px;bottom:-50px;left:10%}
.hero-dots{position:absolute;top:96px;right:64px;display:grid;grid-template-columns:repeat(8,10px);gap:8px;opacity:.15;pointer-events:none}
.hero-dots span{width:3px;height:3px;border-radius:50%;background:#fff;display:block}
.hero-in{position:relative;z-index:2;max-width:780px}
.badge{display:inline-flex;align-items:center;gap:10px;background:rgba(255,122,0,.12);border:1px solid rgba(255,122,0,.3);padding:8px 18px;border-radius:40px;margin-bottom:32px;font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:var(--or)}
.badge-dot{width:6px;height:6px;border-radius:50%;background:var(--or);animation:pulse 2s infinite}
.hero h1{font-family:var(--ff-h);font-size:clamp(38px,5.5vw,76px);font-weight:900;line-height:1.02;letter-spacing:-2px;margin-bottom:28px}
.hero h1 em,.phero h1 em{font-style:normal;color:var(--or)}
.hero-sub{font-size:18px;line-height:1.75;color:rgba(255,255,255,.6);max-width:560px;margin-bottom:48px}
.acts{display:flex;gap:18px;align-items:center;flex-wrap:wrap}
.hero-stats{display:flex;gap:48px;margin-top:72px;padding-top:44px;border-top:1px solid rgba(255,255,255,.08);flex-wrap:wrap}
.stat-n{font-family:var(--ff-h);font-size:38px;font-weight:900;line-height:1}
.stat-n span{color:var(--or)}
.stat-l{font-size:11px;color:rgba(255,255,255,.45);margin-top:8px;font-weight:600;letter-spacing:.04em;text-transform:uppercase}
.hero .hero-stats{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:0;margin-top:64px;padding-top:0;border-top:0;border-radius:20px;background:rgba(255,255,255,.035);border:1px solid rgba(255,255,255,.08);overflow:hidden;max-width:880px}
.hs{padding:26px 24px 24px;position:relative}
.hs+.hs{border-left:1px solid rgba(255,255,255,.08)}
.hs:first-child{background:linear-gradient(160deg,rgba(255,122,0,.22),rgba(255,122,0,.04) 70%)}
.hero .stat-n{font-size:44px;letter-spacing:-1px;font-variant-numeric:tabular-nums;white-space:nowrap}
.hero .stat-n .sw{font-size:.55em;letter-spacing:0}
.hero .stat-l{font-size:13px;color:#fff;text-transform:none;letter-spacing:0;font-weight:700;margin-top:12px;line-height:1.35}
.stat-d{font-size:12px;line-height:1.5;color:rgba(255,255,255,.45);margin-top:6px}
.hero-audit{display:flex;align-items:center;gap:14px;margin-top:14px;max-width:880px;padding:16px 20px;border-radius:16px;background:rgba(255,255,255,.035);border:1px solid rgba(255,255,255,.08);color:rgba(255,255,255,.65);text-decoration:none;font-size:14px;line-height:1.45;transition:border-color .25s,background .25s}
.ha-ic{flex:none;width:40px;height:40px;border-radius:12px;background:rgba(255,122,0,.15);color:var(--or);display:grid;place-items:center;font-size:18px}
.hero-audit b{color:#fff;font-weight:700;margin-right:4px}
.hero-audit .ha-arr{margin-left:auto;flex:none;width:36px;height:36px;border-radius:50%;background:var(--or);color:#fff;display:grid;place-items:center;transition:transform .25s}
.hero-audit:hover{border-color:rgba(255,122,0,.5);background:rgba(255,122,0,.08)}
.hero-audit:hover .ha-arr{transform:translateX(3px)}
.hero-cards{position:absolute;right:var(--pad);top:50%;transform:translateY(-50%);display:grid;grid-template-columns:1fr 1fr;gap:12px;width:340px;z-index:2}
.hc{background:rgba(255,255,255,.05);border:1px solid rgba(255,255,255,.08);border-radius:18px;padding:24px 22px;transition:transform .3s}
.hc:hover{transform:translateY(-4px)}
.hc.or{background:var(--or);border-color:var(--or)}
.hc .ico{font-size:24px;margin-bottom:14px;color:var(--or)}
.hc.or .ico{color:#fff}
.hc-l{font-size:10px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;opacity:.65;margin-bottom:6px}
.hc-v{font-family:var(--ff-h);font-size:26px;font-weight:900;line-height:1}
.hc-s{font-size:11px;opacity:.55;margin-top:4px}

/* ── PAGE HERO (inner) ── */
.phero{background:var(--dk);color:#fff;position:relative;overflow:hidden;padding:calc(var(--hdr) + 48px) 0 80px}
.phero.lt{background:var(--lt2);color:var(--dk)}
.phero .wrap{position:relative;z-index:2}
.phero h1{font-family:var(--ff-h);font-size:clamp(30px,4.2vw,58px);font-weight:900;line-height:1.06;letter-spacing:-1.5px;max-width:980px;margin-bottom:24px}
.phero .lead{font-size:18px;line-height:1.75;color:rgba(255,255,255,.62);max-width:720px;margin-bottom:36px}
.phero.lt .lead{color:var(--mu2)}
.phero-grid{display:grid;grid-template-columns:1fr 360px;gap:56px;align-items:end}
.phero-card{background:rgba(255,255,255,.05);border:1px solid rgba(255,255,255,.1);border-radius:var(--r);padding:28px}
.phero-card .metric{border-color:rgba(255,255,255,.08)}
.crumbs{display:flex;flex-wrap:wrap;gap:6px 10px;font-size:13px;color:rgba(255,255,255,.45);margin-bottom:28px;list-style:none}
.phero.lt .crumbs{color:var(--mu)}
.crumbs a{color:inherit;text-decoration:none}
.crumbs a:hover{color:var(--or)}
.crumbs li+li::before{content:'/';margin-right:10px;opacity:.5}
.meta-row{display:flex;flex-wrap:wrap;gap:10px 22px;font-size:14px;color:rgba(255,255,255,.55);align-items:center}
.phero.lt .meta-row{color:var(--mu)}
.meta-row span{display:inline-flex;align-items:center;gap:8px}
.meta-row .ico{color:var(--or)}

/* ── ANSWER BOX (GEO) ── */
.answer{background:var(--wh);border:1px solid rgba(0,0,0,.06);border-left:4px solid var(--or);border-radius:16px;padding:28px 32px;font-size:17px;line-height:1.75}
.answer-t{font-family:var(--ff-h);font-size:13px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;color:var(--or);margin-bottom:10px;display:flex;gap:10px;align-items:center}
.answer ul{margin:12px 0 0 0;padding-left:20px}
.answer li{margin:6px 0}

/* ── APPROACH (home) ── */
.appr-grid{display:grid;grid-template-columns:1fr 1fr;gap:40px;align-items:start}
.steps{display:flex;flex-direction:column;counter-reset:st}
.step{display:grid;grid-template-columns:56px 1fr;gap:20px;padding:28px 0;border-bottom:1px solid rgba(0,0,0,.08)}
.step:first-child{padding-top:0}
.step:last-child{border-bottom:none}
.step:hover .snum{background:var(--or);color:#fff;border-color:var(--or)}
.snum{width:44px;height:44px;border-radius:50%;border:1.5px solid rgba(0,0,0,.15);display:flex;align-items:center;justify-content:center;font-family:var(--ff-h);font-size:15px;font-weight:900;color:var(--mu);transition:all .3s}
.bg-dk .snum{border-color:rgba(255,255,255,.2);color:rgba(255,255,255,.6)}
.bg-dk .step{border-color:rgba(255,255,255,.08)}
.stit{font-size:18px;font-weight:700;margin-bottom:8px;line-height:1.3}
.sdesc{font-size:15px;color:var(--mu);line-height:1.7}
.bg-dk .sdesc{color:rgba(255,255,255,.5)}
.stime{display:inline-block;margin-top:10px;font-size:11px;font-weight:700;letter-spacing:.06em;text-transform:uppercase;color:var(--or)}
.dark-card{background:var(--dk);border-radius:24px;padding:44px;position:sticky;top:calc(var(--hdr) + 32px);color:#fff}
.dark-card-t{font-family:var(--ff-h);font-size:22px;font-weight:900;margin-bottom:6px;line-height:1.2}
.dark-card-s{font-size:14px;opacity:.5;margin-bottom:28px}
.metric{display:flex;justify-content:space-between;align-items:baseline;gap:16px;padding:18px 0;border-bottom:1px solid rgba(255,255,255,.07)}
.metric:last-child{border-bottom:none;padding-bottom:0}
.mname{font-size:14px;opacity:.6;font-weight:500}
.mval{font-family:var(--ff-h);font-size:24px;font-weight:900;color:var(--or);white-space:nowrap}

/* ── SERVICES GRID ── */
.srv-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:2px;background:rgba(0,0,0,.07);border-radius:var(--r);overflow:hidden}
.srv-grid.c3{grid-template-columns:repeat(3,1fr)}
.srv{background:var(--lt);padding:40px 30px;transition:background .3s;text-decoration:none;color:inherit;display:flex;flex-direction:column}
.bg-lt2 .srv{background:var(--lt2)}
.srv:hover{background:var(--dk)}
.srv:hover .srv-ico{background:var(--or);border-color:var(--or);color:#fff}
.srv:hover .srv-t,.srv:hover .srv-d,.srv:hover .srv-li li{color:#fff}
.srv:hover .srv-li li::before{background:var(--or)}
.srv-ico{width:52px;height:52px;border-radius:14px;border:1.5px solid rgba(0,0,0,.1);display:flex;align-items:center;justify-content:center;font-size:24px;margin-bottom:24px;transition:all .3s;color:var(--or)}
.srv-t{font-family:var(--ff-h);font-size:18px;font-weight:900;margin-bottom:12px;line-height:1.2;letter-spacing:-.5px;transition:color .3s}
.srv-d{font-size:14px;color:var(--mu);line-height:1.7;margin-bottom:20px;transition:color .3s}
.srv-li{list-style:none;display:flex;flex-direction:column;gap:7px;margin-bottom:24px}
.srv-li li{font-size:13px;color:var(--mu);display:flex;align-items:center;gap:8px;transition:color .3s}
.srv-li li::before{content:'';width:4px;height:4px;border-radius:50%;background:var(--or);flex-shrink:0;transition:background .3s}
.srv-more{margin-top:auto;font-size:12px;font-weight:700;letter-spacing:.06em;text-transform:uppercase;color:var(--or);display:flex;align-items:center;gap:8px}

/* ── ADVANTAGES ── */
.adv-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:2px;background:rgba(255,255,255,.04);border-radius:var(--r);overflow:hidden}
.adv{background:var(--dk3);padding:40px 28px;transition:background .3s}
.adv:hover{background:var(--or)}
.adv-n{font-family:var(--ff-h);font-size:52px;font-weight:900;color:rgba(255,255,255,.08);line-height:1;margin-bottom:18px}
.adv-t{font-size:17px;font-weight:700;margin-bottom:10px}
.adv-d{font-size:14px;color:rgba(255,255,255,.55);line-height:1.7}
.adv:hover .adv-d{color:rgba(255,255,255,.85)}
.adv-hl{grid-column:1/-1;background:var(--or);padding:48px 52px;display:flex;align-items:center;justify-content:space-between;gap:40px;flex-wrap:wrap}
.adv-hl-t{font-family:var(--ff-h);font-size:clamp(20px,2.4vw,30px);font-weight:900;max-width:640px;line-height:1.25;letter-spacing:-.5px}
.adv-hl-t em{font-style:italic;opacity:.85}
.adv-hl-s{font-size:14px;color:rgba(255,255,255,.8)}
.adv-hl-s a{color:#fff}

/* ── CLIENT TYPES / MARQUEE ── */
.tw{position:relative;overflow:hidden;margin-bottom:3px}
.tw::before,.tw::after{content:'';position:absolute;top:0;bottom:0;width:80px;z-index:2;pointer-events:none}
.tw::before{left:0;background:linear-gradient(to right,var(--dk),transparent)}
.tw::after{right:0;background:linear-gradient(to left,var(--dk),transparent)}
.tk{display:flex;gap:3px;width:max-content;animation:tk 40s linear infinite}
.tk.rev{animation-direction:reverse}
.tw:hover .tk{animation-play-state:paused}
.tk-logos{animation-duration:36s}
.li-logo{width:200px;padding:16px 26px}
.li-logo img{display:block;max-width:100%;max-height:38px;width:auto;height:auto;object-fit:contain;filter:brightness(0) invert(1);opacity:.5;transition:opacity .3s}
.li-logo:hover img{opacity:.95}
@keyframes tk{0%{transform:translateX(0)}100%{transform:translateX(-50%)}}
.li{background:rgba(255,255,255,.04);border:1px solid rgba(255,255,255,.07);border-radius:12px;height:80px;display:flex;align-items:center;justify-content:center;gap:12px;padding:16px 26px;flex-shrink:0;transition:all .3s;color:rgba(255,255,255,.7);font-weight:600;font-size:15px;white-space:nowrap}
.li .ico{color:var(--or);font-size:22px}
.li:hover{background:rgba(255,122,0,.08);border-color:rgba(255,122,0,.25);color:#fff}
.li img{max-height:38px;width:auto;filter:brightness(0) invert(1);opacity:.55}
.cl-stats{display:grid;grid-template-columns:repeat(4,1fr);gap:2px;margin-top:48px;border-radius:16px;overflow:hidden}
.cl-st{padding:30px 28px;background:rgba(255,255,255,.03);border:1px solid rgba(255,255,255,.06);transition:background .3s}
.cl-st:hover{background:rgba(255,122,0,.12)}
a.cl-st{color:#fff;text-decoration:none;display:block}
.cl-sc{font-size:12px;color:var(--or);margin-top:14px;font-weight:600;display:flex;align-items:center;gap:6px}
.cl-sc .ico{width:14px;height:14px;flex:none}
.cl-sv{font-family:var(--ff-h);font-size:36px;font-weight:900;line-height:1;margin-bottom:8px}
.cl-sv span{color:var(--or)}
.cl-sd{font-size:13px;color:rgba(255,255,255,.45);line-height:1.5;font-weight:500}

/* ── CASES ── */
.cases-list{display:flex;flex-direction:column;gap:3px}
.case-row{display:grid;grid-template-columns:80px 2fr 1fr 1fr 150px 70px;background:var(--lt);border-radius:14px;overflow:hidden;align-items:center;transition:all .3s;text-decoration:none;color:inherit}
.bg-lt .case-row{background:var(--wh)}
.case-row:hover{background:var(--dk);transform:translateX(4px)}
.case-row:hover *{color:#fff!important}
.case-row:hover .chip{background:rgba(255,255,255,.08)!important;color:rgba(255,255,255,.7)!important}
.case-row:hover .c-mv{color:var(--or)!important}
.c-num{padding:28px 20px;font-family:var(--ff-h);font-size:18px;color:var(--mu);font-weight:900;border-right:1px solid rgba(0,0,0,.06)}
.c-info{padding:24px 32px}
.c-title{font-size:17px;font-weight:700;margin-bottom:4px;line-height:1.35}
.c-sub{font-size:13px;color:var(--mu)}
.c-metric{padding:24px 16px}
.c-mv{font-family:var(--ff-h);font-size:22px;font-weight:900;color:var(--or);line-height:1.1}
.c-ml{font-size:12px;color:var(--mu);margin-top:4px}
.c-tag{padding:0 16px}
.c-arr{padding:28px 20px;text-align:center;font-size:20px;color:var(--mu)}
.case-cards{display:grid;grid-template-columns:repeat(3,1fr);gap:24px}
.case-card{background:var(--wh);border-radius:var(--r);overflow:hidden;text-decoration:none;color:inherit;display:flex;flex-direction:column;transition:transform .3s,box-shadow .3s;border:1px solid rgba(0,0,0,.05)}
.case-card:hover{transform:translateY(-6px);box-shadow:0 24px 50px rgba(0,0,0,.1)}
.case-card picture,.case-card img{aspect-ratio:16/9;width:100%;object-fit:cover;background:var(--dk)}
.case-card-b{padding:24px 26px 28px;display:flex;flex-direction:column;gap:12px;flex:1}
.case-card-b .chip{align-self:flex-start}
.case-card-t{font-size:18px;font-weight:700;line-height:1.35}
.case-card-m{display:flex;gap:24px;margin-top:auto;padding-top:14px;border-top:1px solid rgba(0,0,0,.06)}
.case-card-m b{font-family:var(--ff-h);font-size:20px;color:var(--or);display:block;line-height:1.1}
.case-card-m small{font-size:12px;color:var(--mu)}
.filters{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:32px}
.filters button{border:1.5px solid rgba(0,0,0,.1);background:transparent;border-radius:30px;padding:9px 18px;font-size:13px;font-weight:600;cursor:pointer;transition:all .2s}
.filters button[aria-pressed=true],.filters button:hover{background:var(--dk);color:#fff;border-color:var(--dk)}

/* ── CASE PAGE ── */
.kpi-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:2px;border-radius:18px;overflow:hidden;margin-top:48px}
.kpi{background:rgba(255,255,255,.05);border:1px solid rgba(255,255,255,.07);padding:28px 26px}
.kpi b{font-family:var(--ff-h);font-size:clamp(24px,2.6vw,36px);font-weight:900;color:var(--or);display:block;line-height:1.05;margin-bottom:8px}
.kpi span{font-size:13px;color:rgba(255,255,255,.55)}
.cover{border-radius:24px;overflow:hidden;margin-top:-40px;position:relative;z-index:3;box-shadow:0 30px 70px rgba(0,0,0,.18)}
.cover img{width:100%;aspect-ratio:16/9;object-fit:cover}
.two{display:grid;grid-template-columns:320px 1fr;gap:64px;align-items:start}
.two-r{display:grid;grid-template-columns:1fr 380px;gap:56px;align-items:start}
.side-box{background:var(--wh);border-radius:var(--r);padding:28px;border:1px solid rgba(0,0,0,.05);position:sticky;top:calc(var(--hdr) + 24px)}
.side-box h2,.side-box .h{font-family:var(--ff-h);font-size:15px;font-weight:900;margin-bottom:16px;letter-spacing:-.2px}
.side-box dl{display:grid;gap:14px;font-size:14px}
.side-box dt{font-size:11px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;color:var(--mu)}
.side-box dd{font-weight:600;margin-top:2px}
.tl{display:grid;gap:2px;border-radius:18px;overflow:hidden}
.tl-i{background:var(--wh);padding:26px 28px;display:grid;grid-template-columns:48px 1fr;gap:18px}
.tl-i .snum{border-color:rgba(255,122,0,.4);color:var(--or)}
.res-list{list-style:none;display:grid;gap:12px}
.res-list li{display:flex;gap:14px;align-items:flex-start;font-size:17px;line-height:1.55}
.res-list .ico{color:var(--or);font-size:22px;margin-top:2px}
.team-mini{display:flex;flex-wrap:wrap;gap:12px}
.team-mini a{display:flex;gap:10px;align-items:center;text-decoration:none;background:var(--lt);border-radius:40px;padding:6px 16px 6px 6px;font-size:13px;font-weight:600}
.team-mini a:hover{background:var(--lt2)}
.av{width:36px;height:36px;border-radius:50%;display:flex;align-items:center;justify-content:center;color:#fff;font-family:var(--ff-h);font-size:12px;font-weight:900;flex-shrink:0}
.insight{margin-top:36px;background:var(--dk);color:#fff;border-radius:20px;padding:28px 32px;font-family:var(--ff-h);font-size:clamp(17px,1.6vw,21px);font-weight:700;line-height:1.4}
.insight span{display:flex;gap:8px;align-items:center;font-family:var(--ff);font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--or);margin-bottom:12px;font-weight:700}
.note{font-size:13px;color:var(--mu);border-top:1px dashed rgba(0,0,0,.12);padding-top:16px;margin-top:32px}

/* ── PAINS / DELIVERABLES ── */
.pains{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.pain{background:var(--wh);border-radius:18px;padding:30px;border:1px solid rgba(0,0,0,.05)}
.pain .ico{font-size:26px;color:var(--or);margin-bottom:18px}
.pain h3{font-size:18px;font-weight:700;margin-bottom:10px;line-height:1.3}
.pain p{font-size:15px;color:var(--mu);line-height:1.65}
.dlv{display:grid;grid-template-columns:repeat(3,1fr);gap:2px;background:rgba(0,0,0,.07);border-radius:var(--r);overflow:hidden}
.dlv-i{background:var(--lt);padding:34px 30px}
.dlv-n{font-family:var(--ff-h);font-size:13px;font-weight:900;color:var(--or);margin-bottom:16px}
.dlv-i h3{font-size:18px;font-weight:700;margin-bottom:10px;line-height:1.3}
.dlv-i p{font-size:15px;color:var(--mu);line-height:1.65}

/* ── FAQ ── */
.faq{display:grid;gap:10px;max-width:960px}
.faq details{background:var(--wh);border-radius:16px;border:1px solid rgba(0,0,0,.06);transition:box-shadow .2s}
.bg-wh .faq details{background:var(--lt)}
.faq details[open]{box-shadow:0 12px 30px rgba(0,0,0,.06)}
.faq summary{list-style:none;cursor:pointer;padding:22px 64px 22px 26px;font-weight:700;font-size:17px;position:relative;line-height:1.4}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:'+';position:absolute;right:22px;top:50%;transform:translateY(-50%);width:30px;height:30px;border-radius:50%;background:var(--lt2);display:flex;align-items:center;justify-content:center;font-size:20px;font-weight:500;color:var(--or);transition:transform .2s}
.faq details[open] summary::after{transform:translateY(-50%) rotate(45deg)}
.faq .faq-a{padding:0 26px 24px;color:var(--mu2);font-size:16px;line-height:1.75}

/* ── TEAM ── */
.team-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:20px}
.team-card{border-radius:24px;background:var(--lt2);padding:16px 16px 22px;position:relative;overflow:hidden;display:flex;flex-direction:column;text-decoration:none;color:inherit;transition:transform .3s,box-shadow .3s}
.bg-lt2 .team-card{background:var(--wh)}
.team-card:hover{transform:translateY(-8px);box-shadow:0 18px 40px rgba(0,0,0,.08)}
.team-photo-wrap{position:relative;z-index:1;display:block;width:100%;aspect-ratio:1/1.05;border-radius:18px;overflow:hidden;margin-bottom:18px;background:var(--lt3)}
.team-photo{width:100%;height:100%;object-fit:cover;object-position:center top;display:block}
.team-ph{position:absolute;inset:0;display:flex;align-items:center;justify-content:center;font-family:var(--ff-h);font-weight:900;font-size:clamp(48px,5vw,76px);letter-spacing:-2px;color:#fff;background:radial-gradient(circle at 75% 20%,rgba(255,255,255,.22),transparent 55%),linear-gradient(140deg,var(--c),#181818)}
.team-name{position:relative;z-index:1;margin-top:4px;font-size:16px;font-weight:700;margin-bottom:6px;line-height:1.3}
.team-name small{font-size:11px;font-weight:700;color:var(--or);letter-spacing:.04em}
.team-role{position:relative;z-index:1;font-size:10.5px;line-height:1.5;font-weight:700;letter-spacing:.07em;text-transform:uppercase;color:var(--or)}
img.av{object-fit:cover;object-position:center top}
img.person-av{width:100%;height:auto;object-fit:cover}

/* ── BLOG ── */
.posts{display:grid;grid-template-columns:repeat(3,1fr);gap:28px}
.post{display:flex;flex-direction:column;text-decoration:none;color:inherit;background:var(--wh);border-radius:var(--r);overflow:hidden;border:1px solid rgba(0,0,0,.05);transition:transform .3s,box-shadow .3s}
.post:hover{transform:translateY(-6px);box-shadow:0 24px 50px rgba(0,0,0,.1)}
.post img{aspect-ratio:16/9;width:100%;object-fit:cover;background:var(--lt2)}
.post-b{padding:22px 24px 26px;display:flex;flex-direction:column;gap:10px;flex:1}
.post-cat{font-size:11px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;color:var(--or)}
.post-t{font-size:19px;font-weight:700;line-height:1.35}
.post-d{font-size:14px;color:var(--mu);line-height:1.6}
.post-m{margin-top:auto;padding-top:12px;font-size:12px;color:var(--mu);display:flex;gap:14px}
.post.big{grid-column:1/-1;flex-direction:row;align-items:center}
.post.big img{width:58%;height:auto;aspect-ratio:16/9;flex-shrink:0}
.post.big .post-b{justify-content:center;padding:28px 32px}
.post.big .post-t{font-size:28px;font-family:var(--ff-h);font-weight:900;letter-spacing:-.4px;line-height:1.25}
.post.big .post-d{display:-webkit-box;-webkit-line-clamp:3;-webkit-box-orient:vertical;overflow:hidden}

/* ── ARTICLE ── */
.art{display:grid;grid-template-columns:260px minmax(0,760px);gap:72px;justify-content:center;align-items:start}
.toc{position:sticky;top:calc(var(--hdr) + 28px);font-size:14px}
.toc-t{font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:var(--mu);margin-bottom:14px}
.toc ol{list-style:none;display:grid;gap:2px;border-left:2px solid var(--lt3)}
.toc a{display:block;padding:7px 0 7px 16px;margin-left:-2px;border-left:2px solid transparent;text-decoration:none;color:var(--mu2);line-height:1.4;transition:all .2s}
.toc a:hover,.toc a.on{color:var(--dk);border-left-color:var(--or)}
.toc-cta{margin-top:28px;background:var(--dk);color:#fff;border-radius:18px;padding:22px}
.toc-cta p{font-size:14px;color:rgba(255,255,255,.65);margin:8px 0 16px;line-height:1.5}
.toc-cta b{font-family:var(--ff-h);font-size:15px}
.toc-cta .btn{padding:12px 18px;font-size:13px;width:100%}
.prose{font-size:18px;line-height:1.8;color:#2a2622}
.prose>*+*{margin-top:1.1em}
.prose h2{font-family:var(--ff-h);font-size:clamp(23px,2.2vw,30px);font-weight:900;line-height:1.2;letter-spacing:-.5px;margin-top:2em;color:var(--dk)}
.prose h3{font-size:21px;font-weight:700;line-height:1.35;margin-top:1.6em;color:var(--dk)}
.prose a{color:var(--or-d);text-decoration-thickness:1px;text-underline-offset:3px}
.prose a:hover{color:var(--or)}
.prose ul,.prose ol{padding-left:1.4em}
.prose li{margin:.4em 0}
.prose li::marker{color:var(--or)}
.prose strong{font-weight:700;color:var(--dk)}
.prose blockquote{border-left:4px solid var(--or);background:var(--wh);padding:20px 26px;border-radius:0 14px 14px 0;font-size:17px;color:var(--mu2)}
.prose table{width:100%;border-collapse:collapse;font-size:15px;line-height:1.5;background:var(--wh);border-radius:14px;overflow:hidden;display:block;overflow-x:auto}
.prose th,.prose td{padding:12px 16px;text-align:left;border-bottom:1px solid var(--lt2);vertical-align:top}
.prose th{background:var(--dk);color:#fff;font-weight:600;font-size:13px;letter-spacing:.02em}
.prose tr:last-child td{border-bottom:0}
.prose hr{border:0;border-top:1px solid var(--lt3);margin:2em 0}
.prose code{background:var(--lt2);padding:2px 6px;border-radius:6px;font-size:.88em}
.tldr{background:var(--dk);color:#fff;border-radius:20px;padding:30px 34px;margin-bottom:8px}
.tldr-t{font-family:var(--ff-h);font-size:13px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:var(--or);margin-bottom:14px}
.tldr ul{list-style:none;display:grid;gap:10px}
.tldr li{padding-left:22px;position:relative;font-size:16px;line-height:1.6;color:rgba(255,255,255,.82)}
.tldr li::before{content:'';position:absolute;left:0;top:.65em;width:8px;height:8px;border-radius:50%;background:var(--or)}
.author{display:flex;gap:18px;align-items:center;background:var(--wh);border-radius:18px;padding:22px 24px;margin-top:48px;border:1px solid rgba(0,0,0,.05);text-decoration:none;color:inherit}
.author .av{width:56px;height:56px;font-size:16px}
.author b{display:block;font-size:16px}
.author small{color:var(--mu);font-size:13px;line-height:1.5;display:block}
.share{display:flex;gap:10px;align-items:center;margin-top:28px;font-size:13px;color:var(--mu);flex-wrap:wrap}
.share a,.share button{width:40px;height:40px;border-radius:50%;background:var(--wh);border:1px solid rgba(0,0,0,.08);display:flex;align-items:center;justify-content:center;color:var(--dk);cursor:pointer;font-size:17px;text-decoration:none}
.share a:hover,.share button:hover{background:var(--or);color:#fff;border-color:var(--or)}
.disclaimer{font-size:13px;color:var(--mu);background:var(--lt2);border-radius:12px;padding:14px 18px;margin-top:32px;line-height:1.6}

/* ── PERSON / ABOUT ── */
.person{display:grid;grid-template-columns:280px 1fr;gap:56px;align-items:start}
.person-av{aspect-ratio:1;border-radius:28px;display:flex;align-items:center;justify-content:center;color:#fff;font-family:var(--ff-h);font-size:84px;font-weight:900;position:relative;overflow:hidden}
.person-av::after{content:'';position:absolute;inset:0;background:radial-gradient(circle at 70% 20%,rgba(255,255,255,.18),transparent 60%)}
.values{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}

/* ── CONTACT / FORM ── */
.contact{display:grid;grid-template-columns:1fr 1fr;gap:80px;align-items:center}
.cdet{margin-top:40px;display:flex;flex-direction:column;gap:18px}
.citem{display:flex;gap:14px;align-items:center;text-decoration:none;color:inherit}
.cico{width:46px;height:46px;border-radius:12px;background:rgba(255,255,255,.06);border:1px solid rgba(255,255,255,.1);display:flex;align-items:center;justify-content:center;font-size:19px;flex-shrink:0;color:var(--or)}
.bg-lt .cico,.bg-lt2 .cico,.bg-wh .cico{background:var(--wh);border-color:rgba(0,0,0,.08)}
.clbl,.cval{display:block}
.clbl{font-size:10px;color:rgba(255,255,255,.4);margin-bottom:2px;text-transform:uppercase;letter-spacing:.06em;font-weight:700}
.bg-lt .clbl,.bg-lt2 .clbl,.bg-wh .clbl{color:var(--mu)}
.cval{font-size:16px;font-weight:600}
a.citem:hover .cval{color:var(--or)}
.cform{background:var(--lt);border-radius:24px;padding:44px;color:var(--dk);position:relative}
.cform form{display:flex;flex-direction:column;gap:16px}
.bg-lt .cform{background:var(--wh)}
.form-ttl{font-family:var(--ff-h);font-size:22px;font-weight:900;letter-spacing:-.5px}
.form-sub{font-size:14px;color:var(--mu);margin-top:-6px}
.frow{display:grid;grid-template-columns:1fr 1fr;gap:14px}
.fgroup{display:flex;flex-direction:column;gap:7px}
.flbl{font-size:11px;font-weight:700;text-transform:uppercase;letter-spacing:.06em;color:var(--mu2)}
.flbl i{color:var(--or);font-style:normal}
.finp{background:var(--lt2);border:1.5px solid transparent;border-radius:12px;padding:14px 16px;font-size:15px;color:var(--dk);outline:none;transition:border-color .2s;width:100%}
.bg-lt .finp{background:var(--lt)}
textarea.finp{resize:vertical;min-height:90px}
select.finp{appearance:none;cursor:pointer;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='12' height='8' viewBox='0 0 12 8'%3E%3Cpath d='M1 1l5 5 5-5' stroke='%23FF7A00' stroke-width='2' fill='none'/%3E%3C/svg%3E");background-repeat:no-repeat;background-position:right 16px center;padding-right:40px}
.finp:focus{border-color:var(--or)}
.finp[aria-invalid=true]{border-color:var(--err)}
.fcheck{display:flex;gap:10px;align-items:flex-start;font-size:13px;color:var(--mu2);line-height:1.5;cursor:pointer}
.fcheck input{width:18px;height:18px;margin-top:2px;accent-color:var(--or);flex-shrink:0}
.fcheck a{color:var(--or-d)}
.hp{position:absolute!important;left:-9999px!important;width:1px;height:1px;overflow:hidden}
.fbtn{width:100%;background:var(--or);color:#fff;border:none;border-radius:12px;padding:17px;font-size:15px;font-weight:700;cursor:pointer;transition:all .25s;display:flex;align-items:center;justify-content:center;gap:10px}
.fbtn:hover{background:var(--dk);transform:translateY(-1px)}
.fbtn[disabled]{opacity:.6;cursor:wait;transform:none}
.fmsg{font-size:14px;line-height:1.5;border-radius:12px;padding:0;max-height:0;overflow:hidden;transition:all .3s}
.fmsg.ok{background:#e7f4ea;color:var(--ok);padding:14px 16px;max-height:200px}
.fmsg.err{background:#fdecea;color:var(--err);padding:14px 16px;max-height:200px}
.form-done{display:none;text-align:center;padding:30px 10px}
.cform.done .form-done{display:block}
.cform.done form{display:none}
.form-done .ico{font-size:56px;color:var(--ok);margin:0 auto 18px}
.form-done h3{font-family:var(--ff-h);font-size:22px;margin-bottom:10px}
.form-done p{color:var(--mu2);font-size:15px}
.form-alt{display:flex;gap:10px;flex-wrap:wrap;font-size:13px;color:var(--mu);align-items:center}
.form-alt a{color:var(--dk);font-weight:600;display:inline-flex;align-items:center;gap:6px;text-decoration:none}
.form-alt a:hover{color:var(--or)}
.map{border-radius:var(--r);overflow:hidden;background:var(--lt2);aspect-ratio:16/7;position:relative}
.map iframe{position:relative;z-index:1;width:100%;height:100%;border:0;display:block}
.map-fb{position:absolute;inset:0;display:flex;align-items:center;justify-content:center;gap:10px;color:var(--mu2);font-weight:600;text-decoration:none}

/* ── CTA BAND ── */
.cta-band{background:var(--or);color:#fff;border-radius:28px;padding:56px 60px;display:flex;justify-content:space-between;align-items:center;gap:32px;flex-wrap:wrap;position:relative;overflow:hidden}
.cta-band::after{content:'';position:absolute;width:420px;height:420px;border-radius:50%;background:radial-gradient(circle,rgba(255,255,255,.22),transparent 70%);right:-120px;top:-160px}
.cta-band h2{font-family:var(--ff-h);font-size:clamp(22px,2.6vw,34px);font-weight:900;line-height:1.15;max-width:640px;letter-spacing:-.5px;position:relative;z-index:1}
.cta-band p{margin-top:10px;color:rgba(255,255,255,.85);position:relative;z-index:1}
.cta-band .btn{position:relative;z-index:1}
.cta-band>div{min-width:0;flex:1 1 300px}
.cta-band.cta-sm{padding:40px 32px;flex-direction:column;align-items:flex-start;gap:24px}
.cta-band.cta-sm>div{flex:none;width:100%}
.cta-band.cta-sm h2{font-size:clamp(22px,2vw,28px)}

/* ── LEGAL ── */
.legal{max-width:860px}
.legal h2{font-size:22px;margin-top:1.8em}
.legal .prose{font-size:16px}

/* ── FOOTER ── */
.ftr{background:#0e0e0e;color:rgba(255,255,255,.5);padding:72px 0 28px;font-size:14px}
.ftr-g{display:grid;grid-template-columns:1.3fr 1fr 1fr .9fr 1.2fr;gap:40px;padding-bottom:48px;border-bottom:1px solid rgba(255,255,255,.08)}
.ftr .logo{color:#fff;margin-bottom:16px}
.ftr p{line-height:1.7;max-width:320px}
.ftr h2{font-size:12px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:#fff;margin-bottom:18px}
.ftr ul{list-style:none;display:grid;gap:10px}
.ftr a{color:rgba(255,255,255,.55);text-decoration:none;transition:color .2s}
.ftr a:hover{color:var(--or)}
.ftr-c a,.ftr-c li{display:flex;gap:10px;align-items:center}
.ftr-c .ico{color:var(--or)}
.ftr-b{display:flex;justify-content:space-between;gap:20px;flex-wrap:wrap;padding-top:24px;font-size:12px;color:rgba(255,255,255,.35)}
.ftr-b nav{display:flex;gap:20px;flex-wrap:wrap}

/* ── MOBILE BAR / COOKIES ── */
.mbar{display:none}
.cookie{position:fixed;left:20px;bottom:20px;z-index:250;max-width:420px;background:var(--dk);color:rgba(255,255,255,.8);border-radius:18px;padding:18px 20px;font-size:13px;line-height:1.55;box-shadow:0 20px 50px rgba(0,0,0,.3);display:none;gap:14px;align-items:center}
.cookie.show{display:flex}
.cookie a{color:var(--or)}
.cookie button{background:var(--or);color:#fff;border:0;border-radius:30px;padding:10px 18px;font-weight:700;cursor:pointer;font-size:13px;white-space:nowrap}

/* ── ANIMATIONS ── */
.fu{opacity:0;transform:translateY(28px);transition:opacity .7s ease,transform .7s ease}
.fu.v,.no-js .fu{opacity:1;transform:none}
.fd1{transition-delay:.1s}.fd2{transition-delay:.2s}.fd3{transition-delay:.3s}.fd4{transition-delay:.4s}
@media (prefers-reduced-motion:reduce){*{animation:none!important;transition:none!important;scroll-behavior:auto!important}.fu{opacity:1;transform:none}}

/* ── 404 ── */
.e404{min-height:80vh;display:flex;align-items:center;padding-top:var(--hdr)}
.e404 b{font-family:var(--ff-h);font-size:clamp(90px,18vw,220px);line-height:.9;color:var(--or);display:block;letter-spacing:-6px}

/* ── RESPONSIVE ── */
@media(max-width:1280px){
  :root{--pad:40px}
  .nav{gap:22px}
  .hdr-ph{display:none}
  .hero-cards{display:none}
  .srv-grid{grid-template-columns:repeat(2,1fr)}
  .art{grid-template-columns:220px minmax(0,1fr);gap:48px}
}

/* ── LANDING: аудит маркетинга ── */
.lp-hero{padding-bottom:88px}
.lp-hero-grid{display:grid;grid-template-columns:minmax(0,1fr) 480px;gap:56px;align-items:start}
.lp-hero h1{font-family:var(--ff-h);font-size:clamp(32px,4.2vw,58px);font-weight:900;line-height:1.05;letter-spacing:-1.5px;margin-bottom:24px}
.lp-hero h1 em{font-style:normal;color:var(--or)}
.lp-hero .lead{margin-bottom:28px}
.lp-checks{list-style:none;display:grid;gap:12px;margin:0 0 36px;padding:0}
.lp-checks li{display:flex;gap:12px;align-items:flex-start;font-size:16px;line-height:1.5;color:rgba(255,255,255,.85)}
.lp-checks .ico{flex:none;width:22px;height:22px;padding:4px;border-radius:50%;background:var(--or);color:#fff;margin-top:1px}
.lp-trust{display:flex;gap:0;border:1px solid rgba(255,255,255,.08);border-radius:16px;overflow:hidden;max-width:560px}
.lp-trust>div{flex:1;padding:16px 18px;background:rgba(255,255,255,.03)}
.lp-trust>div+div{border-left:1px solid rgba(255,255,255,.08)}
.lp-trust b{display:block;font-family:var(--ff-h);font-size:24px;font-weight:900;color:#fff;line-height:1.1}
.lp-trust span{display:block;font-size:12px;color:rgba(255,255,255,.5);margin-top:6px;line-height:1.35}
.lp-hero-form .cform{padding:34px;box-shadow:0 30px 60px rgba(0,0,0,.35)}
.lp-hero-form .form-ttl{font-size:24px}
.lp-hero-form .fgroup:has(textarea),.lp-hero-form .fgroup:has(select){display:none}
.lp-note{margin-top:28px;background:var(--wh);border:1px solid rgba(0,0,0,.06);border-left:4px solid var(--or);border-radius:16px;padding:22px 26px;font-size:16px;line-height:1.65;color:var(--mu2)}
.lp-note b{color:var(--dk)}
.lp-note a{color:var(--or);font-weight:700;text-decoration:none;white-space:nowrap;display:inline-flex;align-items:center;gap:6px}
.lp-scope{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:16px}
.lp-sc{background:rgba(255,255,255,.04);border:1px solid rgba(255,255,255,.08);border-radius:18px;padding:26px 24px;transition:background .3s,border-color .3s}
.lp-sc:hover{background:rgba(255,122,0,.1);border-color:rgba(255,122,0,.35)}
.lp-sc-ic{display:grid;place-items:center;width:44px;height:44px;border-radius:12px;background:rgba(255,122,0,.15);color:var(--or);font-size:20px;margin-bottom:18px}
.lp-sc h3{font-size:17px;font-weight:700;margin-bottom:8px;line-height:1.3}
.lp-sc p{font-size:14px;line-height:1.6;color:rgba(255,255,255,.55)}
.lp-res{list-style:none;padding:0;margin:0;display:grid;gap:14px}
.lp-res li{display:flex;gap:14px;align-items:flex-start;background:var(--wh);border-radius:14px;padding:18px 20px;font-size:16px;line-height:1.5;font-weight:600}
.lp-res .ico{flex:none;font-size:22px;color:var(--or);margin-top:1px}
.lp-cmp{border-radius:var(--r);overflow:hidden;border:1px solid rgba(0,0,0,.08);background:var(--wh)}
.lp-cmp-r{display:grid;grid-template-columns:1.1fr 1fr 1fr}
.lp-cmp-r>span{padding:20px 24px;font-size:15px;line-height:1.5;display:flex;gap:10px;align-items:flex-start}
.lp-cmp-r+.lp-cmp-r{border-top:1px solid rgba(0,0,0,.07)}
.lp-cmp-r>span:first-child{font-weight:700}
.lp-cmp-r>span:nth-child(2){color:var(--mu2)}
.lp-cmp-r>span:nth-child(2) .ico{color:#c4c0b8;flex:none;margin-top:3px}
.lp-cmp-r>span:nth-child(3){background:rgba(255,122,0,.06);font-weight:600}
.lp-cmp-r>span:nth-child(3) .ico{color:var(--or);flex:none;margin-top:3px}
.lp-cmp-h>span{font-size:12px;font-weight:700;letter-spacing:.06em;text-transform:uppercase;color:var(--mu);padding-top:18px;padding-bottom:18px}
.lp-cmp-h>span:nth-child(3){color:var(--or)}
.lp-opts{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}
.lp-opt{background:var(--wh);border-radius:22px;padding:32px 30px;border:1px solid rgba(0,0,0,.05)}
.lp-opt.hl{background:var(--dk);color:#fff;border-color:var(--dk)}
.lp-opt.hl p{color:rgba(255,255,255,.6)}
.lp-opt-tag{display:inline-block;font-size:11px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;color:var(--or);background:rgba(255,122,0,.1);padding:6px 12px;border-radius:20px;margin-bottom:20px}
.lp-opt h3{font-family:var(--ff-h);font-size:20px;font-weight:900;line-height:1.2;margin-bottom:12px}
.lp-opt p{font-size:15px;line-height:1.65;color:var(--mu)}
.lp-opt{display:flex;flex-direction:column}
.lp-opt-tag{align-self:flex-start}
.lp-bl{list-style:none;padding:0;margin:18px 0 24px;display:grid;gap:10px}
.lp-bl li{display:flex;gap:10px;align-items:flex-start;font-size:14px;line-height:1.5}
.lp-bl .ico{flex:none;color:var(--or);margin-top:3px}
.lp-opt.hl .lp-bl li{color:rgba(255,255,255,.85)}
.lp-opt-btn{margin-top:auto;align-self:flex-start}
.lp-opt.hl .btn-ln{color:#fff;border-color:rgba(255,255,255,.3)}

@media(max-width:1024px){
  .lp-hero-grid{grid-template-columns:1fr;gap:40px}
  .lp-hero-form{max-width:560px}
  .lp-scope{grid-template-columns:1fr 1fr}
  .lp-opts{grid-template-columns:1fr}
  .hero .hero-stats{grid-template-columns:1fr 1fr}
  .hs:nth-child(3){border-left:0}
  .hs:nth-child(n+3){border-top:1px solid rgba(255,255,255,.08)}
  .nav,.hdr-r .nav-cta{display:none}
  .burger{display:flex}
  .appr-grid,.contact,.two,.two-r,.phero-grid,.person{grid-template-columns:1fr}
  .dark-card,.side-box{position:static}
  .adv-grid{grid-template-columns:1fr 1fr}
  .team-grid{grid-template-columns:repeat(2,minmax(0,1fr))}
  .case-row{grid-template-columns:64px 1fr 130px}
  .case-row .c-metric:nth-of-type(2),.c-tag,.c-arr{display:none}
  .contact{gap:44px}
  .cl-stats{grid-template-columns:1fr 1fr}
  .case-cards,.posts{grid-template-columns:1fr 1fr}
  .post.big{grid-column:1/-1}
  .pains,.dlv,.values{grid-template-columns:1fr 1fr}
  .kpi-grid{grid-template-columns:1fr 1fr}
  .art{grid-template-columns:1fr}
  .toc{position:static;display:none}
  .ftr-g{grid-template-columns:1fr 1fr}
  .person-av{max-width:220px;font-size:64px}
}
@media(max-width:700px){
  .lp-hero h1{font-size:clamp(28px,8vw,38px);letter-spacing:-.8px}
  .lp-checks li{font-size:15px}
  .lp-trust b{font-size:19px}
  .lp-trust>div{padding:12px}
  .lp-hero-form .cform{padding:24px 18px}
  .lp-scope{grid-template-columns:1fr}
  .lp-cmp-r{grid-template-columns:1fr 1fr}
  .lp-cmp-r>span:first-child{grid-column:1/-1;padding-bottom:4px}
  .lp-cmp-h>span:first-child{display:none}
  .lp-cmp-r>span{padding:14px 16px;font-size:14px}
  :root{--pad:18px;--hdr:64px}
  body{font-size:15px}
  .sec{padding:64px 0}.sec-sm{padding:48px 0}
  .hero{padding:calc(var(--hdr) + 36px) 0 56px;min-height:auto}
  .hero h1{font-size:clamp(30px,9vw,42px);letter-spacing:-1px}
  .hero-sub{font-size:16px;margin-bottom:32px}
  .hero-stats{gap:22px 30px;margin-top:44px;padding-top:28px}
  .stat-n{font-size:28px}
  .hero .stat-n{font-size:32px}
  .hs{padding:20px 16px}
  .stat-d{font-size:11.5px}
  .hero-audit{font-size:13px;padding:14px 16px;gap:12px}
  .ha-ic{display:none}
  .hero-dots{display:none}
  .acts{flex-direction:column;align-items:stretch}
  .acts .btn{width:100%}
  .phero{padding:calc(var(--hdr) + 28px) 0 56px}
  .phero h1{font-size:clamp(26px,7.4vw,36px);letter-spacing:-.8px}
  .phero .lead{font-size:16px}
  .s-hdr{margin-bottom:36px}
  .s-sub{font-size:15px}
  .step{grid-template-columns:42px 1fr;gap:14px}
  .srv-grid,.srv-grid.c3,.adv-grid,.pains,.dlv,.values,.case-cards,.posts{grid-template-columns:1fr}
  .srv{padding:28px 22px}.srv-li{display:none}.srv-d{margin-bottom:14px}
  .post.big{grid-column:auto;flex-direction:column}
  .post.big img{width:100%;aspect-ratio:16/9}
  .post.big .post-b{padding:22px 24px 26px}
  .post.big .post-t{font-size:20px}
  .adv-hl{padding:28px 22px;flex-direction:column;align-items:flex-start;gap:14px}
  .team-grid{grid-template-columns:1fr 1fr;gap:12px}
  .team-card{padding:10px 10px 16px;min-height:0;border-radius:18px}
  .team-photo-wrap{border-radius:12px;margin-bottom:12px}
  .team-name{font-size:14px}
  .team-role{font-size:9.5px;letter-spacing:.04em}
  .case-row{grid-template-columns:48px 1fr}
  .case-row .c-metric{display:none}
  .c-num{padding:20px 12px;font-size:14px}
  .c-info{padding:18px 16px}
  .c-title{font-size:15px}
  .cform{padding:26px 18px;border-radius:20px}
  .frow{grid-template-columns:1fr}
  .cl-stats{grid-template-columns:1fr 1fr}
  .cl-sv{font-size:22px;white-space:nowrap}
  .cl-st{padding:20px 16px}
  .li-logo{width:150px;height:64px;padding:12px 18px}
  .li-logo img{max-height:30px}
  .li{height:64px;padding:12px 18px;font-size:13px}
  .tw::before,.tw::after{width:40px}
  .kpi{padding:20px 16px}
  .dark-card{padding:28px 22px}
  .answer{padding:22px 20px;font-size:16px}
  .prose{font-size:16.5px}
  .tldr{padding:24px 22px}
  .cta-band{padding:36px 24px;border-radius:22px}
  .cover{margin-top:-24px;border-radius:18px}
  .faq summary{font-size:15.5px;padding:18px 56px 18px 18px}
  .faq .faq-a{padding:0 18px 20px;font-size:15px}
  .ftr{padding:56px 0 96px}
  .ftr-g{grid-template-columns:1fr;gap:32px}
  .mbar{display:grid;grid-template-columns:1fr 1fr 1.4fr;gap:8px;position:fixed;left:0;right:0;bottom:0;z-index:150;background:rgba(24,24,24,.96);backdrop-filter:blur(12px);padding:10px 12px calc(10px + env(safe-area-inset-bottom))}
  .mbar a{display:flex;align-items:center;justify-content:center;gap:8px;border-radius:12px;padding:12px 8px;font-size:13px;font-weight:700;text-decoration:none;color:#fff;background:rgba(255,255,255,.08)}
  .mbar a.or{background:var(--or)}
  .cookie{left:12px;right:12px;bottom:84px;max-width:none}
  .map{aspect-ratio:4/3}
}
@media print{.hdr,.ftr,.mbar,.cookie,.toc,.cform{display:none!important}.phero{padding-top:20px}}

.nt{text-transform:none;letter-spacing:.02em}
.rss-link{display:inline-flex;align-items:center;gap:8px;font-size:14px;font-weight:600;color:var(--or);text-decoration:none;margin-top:-12px}
.rss-link:hover{text-decoration:underline}

/* ── LANDING: расширенные блоки ── */
.lp-kpi{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}
.lp-kpi-i{background:var(--lt2);border-radius:20px;padding:28px 28px 26px}
.lp-kpi-k{font-family:var(--ff-h);font-size:30px;font-weight:900;color:var(--or);letter-spacing:-.5px;line-height:1;margin-bottom:16px}
.lp-kpi-i h3{font-size:17px;font-weight:700;margin-bottom:8px}
.lp-kpi-i p{font-size:14.5px;line-height:1.6;color:var(--mu)}
.lp-trg{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}
.lp-trg-g{background:var(--wh);border-radius:20px;padding:26px;border:1px solid rgba(0,0,0,.05)}
.lp-trg-h{display:flex;align-items:center;gap:14px;margin-bottom:16px}
.lp-trg-h .lp-sc-ic{margin:0;width:40px;height:40px}
.lp-trg-h h3{font-size:18px;font-weight:700;flex:1}
.lp-trg-n{font-family:var(--ff-h);font-weight:900;font-size:14px;color:var(--or);background:rgba(255,122,0,.1);border-radius:20px;padding:3px 10px}
.lp-trg-g ul{list-style:none;padding:0;margin:0;display:grid;gap:9px}
.lp-trg-g li{display:flex;gap:10px;align-items:flex-start;font-size:14.5px;line-height:1.5}
.lp-trg-g li .ico{flex:none;color:var(--or);margin-top:3px;font-size:13px}
.lp-ch{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:12px}
.lp-ch-i{display:flex;align-items:center;gap:12px;padding:18px 20px;border-radius:16px;background:rgba(255,255,255,.04);border:1px solid rgba(255,255,255,.08);font-weight:700;color:#fff}
.lp-ch-i .ico{font-size:20px;color:var(--or)}
.lp-stack{display:flex;flex-wrap:wrap;gap:8px;align-items:center;margin-top:28px}
.lp-stack-l{font-size:12px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;color:rgba(255,255,255,.45);margin-right:6px}
.lp-stack-i{font-size:13px;font-weight:600;padding:7px 14px;border-radius:20px;background:rgba(255,255,255,.07);color:rgba(255,255,255,.85)}
.lp-cdp{display:grid;grid-template-columns:1fr 1fr;gap:20px}
.lp-cdp-c{background:var(--lt2);border-radius:22px;padding:32px}
.lp-cdp-c.hl{background:var(--dk);color:#fff}
.lp-cdp-c h3{font-family:var(--ff-h);font-size:20px;font-weight:900;margin-bottom:18px}
.lp-cdp-c ul{list-style:none;padding:0;margin:0;display:grid;gap:12px}
.lp-cdp-c li{display:flex;gap:10px;font-size:15px;line-height:1.5}
.lp-cdp-c li .ico{flex:none;color:var(--or);margin-top:3px}
.lp-road{list-style:none;padding:0;margin:0;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px;counter-reset:none}
.lp-road li{display:flex;gap:16px;background:var(--wh);border-radius:20px;padding:26px;border:1px solid rgba(0,0,0,.05)}
.lp-road-n{font-family:var(--ff-h);font-weight:900;font-size:22px;color:var(--or);line-height:1}
.lp-road h3{font-size:17px;font-weight:700;margin-bottom:4px}
.lp-road-t{display:inline-block;font-size:11px;font-weight:700;letter-spacing:.06em;text-transform:uppercase;color:var(--or);margin-bottom:8px}
.lp-road p{font-size:14.5px;line-height:1.6;color:var(--mu)}
.lp-calc-w{display:grid;grid-template-columns:1fr 1.1fr;gap:56px;align-items:center}
.lp-calc{background:var(--lt);color:var(--dk);border-radius:24px;padding:32px;display:grid;grid-template-columns:1fr 1fr;gap:14px 16px}
.lp-calc label{display:flex;flex-direction:column;gap:6px;font-size:12px;font-weight:700;letter-spacing:.03em;color:var(--mu2)}
.lp-calc input{font:inherit;font-size:16px;font-weight:600;color:var(--dk);background:var(--wh);border:1px solid rgba(0,0,0,.08);border-radius:12px;padding:12px 14px;width:100%;box-sizing:border-box}
.lp-calc input:focus{outline:2px solid var(--or);outline-offset:1px}
.lp-calc-out{grid-column:1/-1;display:grid;grid-template-columns:repeat(3,1fr);gap:10px;margin-top:8px}
.lp-calc-out>div{background:var(--dk);color:#fff;border-radius:16px;padding:16px}
.lp-calc-out>div:nth-child(2){background:var(--or)}
.lp-calc-out b{display:block;font-family:var(--ff-h);font-size:20px;font-weight:900;line-height:1.15;white-space:nowrap}
.lp-calc-out span{display:block;font-size:12px;margin-top:6px;opacity:.75;line-height:1.35}
@media(max-width:1024px){
  .lp-kpi,.lp-trg,.lp-road{grid-template-columns:1fr 1fr}
  .lp-ch{grid-template-columns:repeat(2,minmax(0,1fr))}
  .lp-calc-w{grid-template-columns:1fr;gap:32px}
}
@media(max-width:700px){
  .lp-note a{white-space:normal;display:inline}
  .lp-kpi,.lp-trg,.lp-road,.lp-cdp{grid-template-columns:1fr}
  .lp-calc{grid-template-columns:1fr;padding:22px 18px}
  .lp-calc-out{grid-template-columns:1fr}
  .lp-cdp-c{padding:24px}
}